Editing and Content Management

Editors are your readers’ first advocate. We are the mast to which your content is leashed so that it may fare well in the wilderness. The copy editor’s hat is just one of many that we wear beneath the beating sun of commissioning, project management, design and production.

Copy Editing

Commissioning and managing content

Commissioning editors are the gauchos of the desolate plains of deadlines, schedules, priorities and intentions. We herd your content towards success. We provide oversight on the strategy, planning, team selection, budgets, commissions, contracts, copywriting, interim milestones and delivery of content across channels.
We set the processes and relationships in motion that enable large teams of individuals to work together to produce quality work within a limited period of time. We tend the landscape of your existing content and plant new seeds to grow. We sometimes need to send in the diggers to destroy what was, so that it can be reborn.

We tend your content landscape and plant new seeds to grow.
Commissioning

Copy editing

Copy editors are the gardeners of the editorial world. We uproot inaccurate weeds, dead-head poor spelling and graft grammatical geraniums according to the rules of editorial style.

The copy editor is often a text’s first true reader, stepping back from the creative process with a critical eye and a red pen. It is the copy editor’s task to distill the written word, so that what is left may be siphoned off pure by the reader.

We are masters of text sequencing, hierarchy, continuity and consistency, and decapitators of incoherent idiom. We work in tandem with copywriters and source material.

We change what must be changed, but always know the line at which we must stop; that invisibe boundary between source, writer and copyeditor is a natural law that allows words to successfully flourish.

The copy editor distills the written word, so that what is left may be siphoned off pure by the reader.
Copy

Sub-editing and production editing

Production editing is a sort of borderlands; the no-fly zone between design, production and editorial. Production and sub-editors write the headlines, own the text layout, master the schedule and tweak the words and the design until they have a tight and elegant fit. We are the textural designers and aesthetic gatekeepers of a publication. The skill is to present the information in such a coherent and enticing manner that it appears effortless. If our hard work is concealed, then our job is done.

Production editors are the guardians of the schedule and the eye upon the clock; greasing the wheels and cogs that make a publication come out reliably on time. InDesign, Quark Express, HTML and Content Management Systems may be our core tools, but the production editor is a strange beast, lost somewhere inbetween a text fanatic and design dillitante, so a host of more complex publishing tools fall within our vernacular.

The skill is to present the information in such a coherent and enticing manner that it appears effortless.
Production

Fact checking

Welcome to the litter-picking realm of the fact checker, where no absurd claim is ever taken at face value. Yes, it’s true, clownfish really are transsexuals, but if we didn’t have fact-checkers beavering away, we could never be completely sure.
Our armies of fact checkers are all hunting for the essential little truths in life, from the cost of an off-peak London travelcard, to the population count of distant cities. Publishing could never survive without the latest version of the truth, so we are always striving to stay one step ahead.

Yes, it’s true, clownfish really are transsexuals, but if we didn’t have fact-checkers, we could never be completely sure.
Fact checking

Proof reading

There is a strange hieroglyphic in the scrawl of a proofreader’s marks. Every traditional publisher has its own peculiar markings, its Coptic fusion, although there are some native tendencies common to all. In bright red shorthand or the swift tap of a key, we communicate all that remains wrong in a text, and diligently plug the corrections back in.